Design for Love

Design for Love

Design for Love featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Pepsi Black x Digital Shanghai FW 2023

To celebrate the 2022 Autumn/Winter theme of Future Builders, whose creations were live-streamed to fashion fans and industry leaders across the globe, PepsiCo Design and Innovation designed a dynamic, visually arresting Pepsi Black that can be elevated with abstract swaths of bold color in two different color tones. They fractured the experimental illustration and then reassembled the broken pieces of color to symbolize the transformative impact of technology on communication, fashion, retail, and innovation.

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Doritos W and Y

Wherever major cultural events happen, PepsiCo brands can be found making a unique mark. After two decades together, reggaeton duo Wisin and Yandel announced their final tour, and Doritos wanted to play a part in marking this historical moment in the performers' career. So, the Design Team created a Visual Identity System (VIS) and Limited Time Offer (LTO packaging) to pay tribute to Wisin and Yandel and this milestone musical event.

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Rhinitis Aid

This is a wirelessly worn red light therapy instrument for rhinitis. The innovative nose clip host and rechargeable cabin design improve the existing competitive products' long wires, large volume, affecting the wearing comfort, and the product is easy to breed bacteria. The purpose is to provide patients with better comfortable wearing, sterile and anti-virus function, and eliminate the use of infection. Small size, portable and usable, and equipped with two sets of nasal tubes, the environmental protection design can meet the needs of two people.

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Shoulder Massager

A massage physiotherapy instrument for arthritis, the foldable hinge structure allows the product to be closely applied to the joints of the human body, and it can be stretched and deformed according to the joints' location, which can meet the needs of various body types and physiques. It can be worn on both the left and right shoulders. The product treats the front and rear acupuncture points on the shoulder by sandwiching the front and back, which really affects the shoulder pain treatment area.

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The Aodh

The Aodh inhabits a world of darkness and glamour, where lights are low and passions soar. Drawing on this mysticism, it tells of a time after dark, its form a mesmerising helix that bewitches and enchants. The Aodh's stand illuminates the bottle from behind, the opal LED trim sending golden beams spinning through the whiskey before dancing off the mirrored surface of the frame. Harnessing the interplay of day and night, the polished golden curved surfaces reflect the light, while the textured and knurled details absorb it, generating a glow that places The Aodh firmly in the spotlight.

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Ciroc White Grape Vodka

forceMAJEURE Design was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform. Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a custom golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury.

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