Design for Love

ageLOC Me

ICE

ICE is a new electric toothbrush design which the wireless charging technology has been applied to. It means that ICE could increasingly reduce the power consumption and the charging efficiency is 6 times than the traditional one. In this case, once the users charge ICE, it will last for approximately four months which means that users need to charge ICE just three times per year. The handle of ICE is made by metal which makes it much more stable and comfortable. And the noise of vibration has been reduced to a minimum. ICE is the first all-metal electric toothbrush in the world.

Freaktion

The brand was thought to be different from the category, from the positioning to the design. Differently from the competition, this beer has a typographic visual identity with friction elements on its logo. The use of dark backgrounds contrasted by the magenta color also helps to differentiate it in the craft beer segment, what adds authenticity and modernization, at the same time, a classic aspiration of an extremely premium/gourmet product. Its 2 sub-brands use freak characters to amplify the concept. Their colors, icons and and info carry consistency and remembrance to the consumers.

Art Nouveau Desk

Art Nouveau Desk is a masterpiece that has been created from different types of reflected arts from different eras. The desk is produced of massive handmade carved beech wood with flawless curves in sinuous and organic forms with the implementation of handmade Boulle and veneer marquetry attributed to André Charles Boulle (1642-1732)

LOFOTEN WATER

Lofoten Water, Winner of Best Tasting Water 2016, is Arctic natural drinking water and made to reflects the beautiful and unique Lofoten Islands with its unspoilt landscape of rugged mountain peaks, deep fjords and sheltered inlets. To capture and articulate the purity and premium character of Lofoten Water required a structural design and graphic expression of both prominence and nuance. This was achieved in the juxtaposition of a bottle that moves from a slender body of horizontal lines to delicate shoulders, alongside the contrasting angles of a cap inspired by the mountain peaks of Lofoten

SoulSpice

SoulSpice offers high-quality organic spices. So the packaging design needed a premium feel while reflecting the brands’ sustainable and natural philosophy. In contrast to traditional spice brands, Studio Grau created a packaging design that reflects the spices´ inherent value and colorfulness, with unique hand-drawn patterns for each spice. The beautifully designed glass containers encourage the custumer to reuse the glass and not through it away. The design focuses on the joy of good food, sharing and living with responsibility thereby staying true to the brand’s motto: Taste That Matters